The Lotus Family

Grow with us.

MINORFORMULA has always been about community. This is how you can be part of it: as a member, an ambassador or a place that flies the lotus.

01 · Membership

Membership

Join free and get first access to everything we do. Students get money off every order, all year round.

Lotus Family

Free

  • First access to new drops
  • Invites to events, sessions and pop-ups
  • Stories and updates from the community
Join free
Students

Students

Free with a valid student email

  • 10% off every order, all year
  • Everything in the Lotus Family
Get your student code
Soon

Black Card

Coming soon

  • For our most loyal supporters
  • Details landing soon
  • Create an account now to be first in line
Create an account

02 · Ambassadors

Ambassadors

Ambassadors are people who already live the message: grow out of the mud and keep your colour. You don’t need a big following. You need a real community and a reason to rep the lotus.

Who we’re looking for

  • Creatives: musicians, artists, photographers and filmmakers
  • Teachers and practitioners: yoga, breathwork, martial arts and fitness
  • Youth workers, organisers and community leaders
  • People who already wear MF and talk about it

What you get

  • Your own code to share with your community
  • Pieces to wear and shoot in
  • First look at new drops and samples
  • A say in what we make next
  • Chances to collaborate on events, content and drops

03 · Lotus Spots

Lotus Spots

Shops, studios, gyms, barbers and cafés that share our values can become a Lotus Spot. We bring a small MINORFORMULA installation to your space, sized to fit what you’ve got.

A rail

A small rail of MINORFORMULA pieces for your customers to see, touch and try on.

A poster

A framed print or campaign poster that fits your wall and your vibe.

A mannequin

One full look on a mannequin, refreshed when new drops land.

Till space

A small display by the till for caps, accessories and cards.

What your space gets

  • Your place listed as a Lotus Spot on our site and socials
  • A share of the sales made through your spot
  • Invites to MF events and the chance to host one

04 · Apply

Apply

Tell us a bit about you or your space and the community around it. We read every application.